Viaden Gaming launched its white-label casino for Apple devices at ICE

The games are the result of four years of research and development. The iPad test version (available using virtual dollars) has already charted at number six on the global rankings in the app store, with 1.6 million downloads. The casino offers ten games, including American and European Roulette, slots, Casino Hold’em and Poker Three, Blackjack Switch and Blackjack Surrender, Deuces Wild and Jacks and Baccarat. Its online flash version offers an exclusive slot game featuring the alleged Russian spy, Anna Chapman.

Heather Baker, UK spokesperson for Viaden Gaming comments: “Gamers have been very vocal about wanting a casino designed to suit Apple devices and we’ve responded with cutting edge software that can be easily white labelled. This will allow betting businesses to offer a premium product that has already proved its popularity with gamers. Industry partners are able to choose from the full casino or select individual games that integrate with their existing platforms. She added: “Our Isle of Man location means we are easily accessible to the UK’s online gambling sector.”

Viaden was granted a license to operate from the Isle of Man on 11 January 2011. The company already works with a number of UK facing partners, including recent completion of a games delivery agreement to provide Paddy Power with mobile and online games content through its PaddyPowerGames.com website.