Interview to Mustapha Hadj Ahmed, firm’s Director

“South America is a very important market for Automated Transactions”

2010-09-21
Reading time 53 seg

What are your expectations for SAGSE Buenos Aires? Which will be the goals of the firm?
We will assist to this SAGSE edition with the aim to show the new products we have developed this last year. At the same time, we will seek to consolidate our position and our image in this market.

Which do you think will be the first challenge of SAGSE this year?
In my opinion, the main challenge for SAGSE is to consolidate as the largest event in the Latin American Southern Cone.

Which are the main characteristics of its products for Argentina and South America in general?
Our bill readers are known for having been thought and designed for the South American market, both in the acceptance level as in security. Our acceptance rates are around the 98% for all the coins in this market.

What does this market represent for your company? Which is the potential?
South America is a very important market for us. A proof of this is our participation in SAGSE for more than eight years, on top of our presence with our own venues in other countries in the area, such as Brazil and Colombia. We believe there is much growth potential in those markets and we will keep on betting for them, bringing new products to bring solutions to the different market needs.

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