Intralot to launch online casino in Italy

The agreement provides initially for the integration of the award winning CasinoModule product suite by Net Entertainment, with the Intralot Interactive Gaming Platform, fully complementing with existing games and ensuring a unified customer experience. The parties agree to seek further opportunities in other territories where internet gaming is regulated by the local government.

Intralot will launch online Casino Games in Italy, subject to the forthcoming opening of the market and an approval by the local competent authorities, which are expected to take place during the second half of 2010. The agreement also provides for the CasinoCafe product suite by Net Entertainment, to also be offered through Intralot’s wide Retail Network in Italy, subject to the provisions of the law.

“We welcome Net Entertainment as our online casino partner in Italy. The CasinoModule will ensure that Intralot will offer a globally leading casino product to our player base. Through this partnership Intralot will be among the first to offer online Casino Games in Italy, after the upcoming liberalisation of the market. This partnership will further allow the expansion of our product portfolio, in a fully integrated manner, offering our players a unique gaming experience. We believe that online casino in Italy will be a very lucrative market with high potential”, said George Zenzefilis, General Director of Intralot Interactive.

”We are very proud that Intralot Interactive has chosen us as their online casino provider for Italy. A world leading company has recognized Net Entertainment Casino Module as the most successful tool on the market today. Our strong focus on innovation, reliable technology and high knowledge of consumer behavior give us an edge when it comes to creating revenue for our customers. Intralot has an impressive track record and an ambitious casino strategy why it is an honor to enter into a partnership with them”, commented Johan Öhman, CEO of Net Entertainment.