Aristocrat stages its first European Slot Academy for slot managers
The inaugural master class is set to explore why and how games perform on the casino floor and develop techniques to optimise the player gaming experience and drive gaming floor revenues, with guidance and tips from some of the global industry’s most renowned experts in their field.
Boasting combined gaming knowledge of more than 90 years, Aristocrat’s four keynote presenters are Global Games Strategist John Willis, Global R&D Creative Director Bill Cormack, General Manager of Developing & Emerging Markets Peter Gardner and Global Technology Consultant Gareth Phillips.
Responsible for establishing this new initiative, Aristocrat’s Head of Sales for Central Europe Pedro Extremera stated: “Our experts have field experience in every conceivable gaming environment anywhere in the world, feeding back their knowledge directly into Aristocrat’s games design and development function. By sharing technical know-how and exploring local practices, we aim to help our customers find new ways to enhance their slot revenue streams and build bottom line profitability.”
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