Located at www.aristocratgreatvalues.co.uk, the site offers casino operators a preview of Aristocrat’s new 2010 portfolio, facilitating their trip to London’s Earls Court Exhibition Centre with advance news on the company’s latest developments and enabling them to head straight for the newest games of particular interest to their venues.
The microsite includes an introduction to IGE 2010, a summary of launch products, a video trailer for Aristocrat’s new-to-EMEA JAWS Link and an interactive stand plan and product locator – as well as links to key contacts, latest company news and a plethora of content designed for European casino operators.
Commenting on the launch of the IGE microsite, Aristocrat Europe’s General Manager Daniel Lindsay said: “We are releasing a significant number of games at IGE with lots of new concepts and features for visitors to take in. Our online preview introduces the 2010 range so that customers can make best use of their time on our stand and make informed decisions on the products that are best suited to maximise returns on their floor in the coming 12 months.”