New Setantabet.com to launch in February

Chiligaming signed exclusive agreement with premium Irish broadcaster

(Ireland).- Setanta Sports announced its entrance into the online gaming market in Ireland through its own new website Setantabet.com. It will launch next February 1st, and it’s a joint venture with Malta-based gaming company Chiligaming.
2010-01-11
Reading time 48 seg

Setantabet.com will offer a full range of sports betting services together with poker and casino offerings. This is the first time that an Irish broadcaster has provided this type of live betting service.

“This new partnership with Chiligaming showcases the potential for a media organisation to target its own audience with its own gaming product,” said Setanta Sports co-founder Michael O’Rourke.

“We believe that we can enhance the entertainment experience of our customers with premium sports and gaming products and we are confident that this will allow us to become a key player the Irish gaming industry. Setantabet.com will share the Setanta Sports commitment to have a passionate, professional and impartial approach to sports. We select business partners who share the same values and goals as ourselves and we are delighted to be teaming up with Chiligaming in this regard,” O’Rourke added.

Chiligaming founder Alexandre Dreyfus said he was looking forward to the new venture. “I am very proud and ambitious about our new partnership with Setanta. We are going to deliver both Setanta's and Chili's spirit to our players. In addition to the online betting, we will jointly promote Chilipoker in Ireland and will become the new premium home for Irish poker players,” Dreyfus said.

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