According to a report released this week by research firm

China online game revenues to hit us$ 11 billion in 3 years

(China).- Chinese online game revenues are expected to hit us$ 10.7 billion in three years, driven by growing Internet penetration in the world's most populous country, a research firm said in a report released last week.
2009-12-11
Reading time 29 seg

Chinese Internet penetration is around 27 % according to the latest government data, compared to over 70 % in more developed Asian neighbors South Korea and Japan.

Industry revenues are expected to hit us$ 3.8 billion this year and grow by an average of 41.2 % over the next three years, said Beijing-based research firm Analysys International. By 2012, China's online game sector will have 230 million online gamers compared with 69 million currently, and rake in revenues of us$ 829 million, it said. Major players in the sector include Tencent Holdings, Shanda Games and NetEase.com.

Despite the bullish outlook, regulatory risks pose significant overhang for online gaming plays as China steps up oversight of the booming sector, limiting foreign investment and tightening regulations.

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