John Acres, said he is working on a personalized gaming program that through player tracking could operate at a slow pace with small rewards for those who want a longer slot experience or a faster-paced game with more volatility and higher rewards.
“When players enter a casino, they have a pretty good idea about the kind of game they want to play, but nobody is able to tell a player how to find a game that they like,” Acres said. Some players, Acres added, don’t really know what they want until they see it.
The Talo machine would gauge what pace a player likes and gear the game toward his desire. “It’s kind of like Amazon,” Acres said. “It’s saying, ‘If you like this, you may also like this.’”But he stopped short of saying the machine could think.
Asked whether a personalized gaming program could potentially alter slot pay tables, Acres said a machine can pay a player in many ways - quickly or slowly - and still maintain a programmed payback percentage.
Acres, founder of Acres Gaming, is widely credited with inventing the modern slot machine player tracking system. He also founded the Gaming Standards Association and has invented a line of bicycles.
He was the co-founder of Mikohn Inc., now Progressive Gaming International, and at Acres Gaming, the company specialized in developing concepts and technologies related to bonuses and player tracking on machines manufactured by Anchor Gaming, International Game Technology, Bally and Aristocrat. The commission’s approval licenses Talo as a manufacturer and distributor.