Being called Infusion, the inaugural event will take place on January 26 at the popular Orchid Bar And Lounge nightspot at Piccadilly Circus and is open to all attendees of the London trade show.
In contrast with previous years, Clarion revealed that Infusion has been designed for professionals in the casino, low-stake, lottery, betting, bingo, amusements and remote gaming sectors. Tickets will be available onsite from exhibitors as well as during the build-up to the Earls Court show.
“Social networking is an extremely important feature of IGE week, which is why we aim to create an unforgettable experience in one of the world’s top entertainment meccas,” said Charlotte Skinner from Clarion Gaming.
“There are nine premium sponsorship packages available, which enable brands to associate themselves with various aspects of Infusion, as well as a range of opportunities for host companies to make the experience even more exclusive for their VIP guests.”
Clarion revealed that the evening would incorporate live music, performance acts, ‘shots on roller skates’ and DJs playing a selection of the latest music.