Strategic alliance

Ladbrokes & Gextech strike deal around the Fantastic League

2009-01-22
Reading time 37 seg

Gextech’s adaptable virtual gaming platform allows the Fantastic League to be channeled not only on the Internet, but also as a TV broadcast product designed for betting shops and interactive TV.

With their groundbreaking, versatile Smart Stitch technology, Gextech are able to reproduce the complexity and excitement of team sports and provide the same betting opportunities as live football. With unparalleled 3D graphics, the league consists of 12 different teams playing matches every six minutes.

Graeme Baker, Group Chairman for Gextech said: "We are very excited to work with Ladbrokes. As one of the leading brands in the gaming industry and with their extensive experience in online gaming, they are an ideal partner for us."

Andy Harris, Managing Director of Games and New Channels at Ladbrokes, noted: "Fantastic League is a great addition to our games portfolio. I’m sure the product will appeal to our customer base and we’re really looking forward to launching it in 2008."

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