Among the personalities that assisted to the presentation, there are: Pepe Amaro, owner of the center, Alfonso de Castro; Eduardo Morales, General Director of SEGA and Alberto Eljarrat, executive director of Sportium.
Pepe Amaro, leading businessman and referent of the gambling and entertainment sector, has declared: “We have bet Sportium because we trust in the brand and in the attractive business model it offers, on top of all the sporting events currently in force: horse and greyhound races every five minutes, all live. We also value the self-service terminals, where the customer may perform its bets in the simplest and quickest way, and at the same time, they suppose an important reduction of the personnel needed.
Besides, Alberto Eljarrat, executive director of Sportium, has commented: “With the inauguration of Sportium Picadilly, the brand will be present in one of the most emblematic leisure centres of the capital, and will have a prestigious partner as well”.
Other centres will add to Sportium Picadilly this week: Sportium Casino Park Jerónimo de la Quintana, Sportium Ainhoa and Sportium Estación Sur, so now, Sportium has 19 centers in Madrid, which means a new improvement in the brand prevision: to open a total of 82 centers until the end of 2008.