WPT and GSN team up to launch integrated website
The new site provides a built-in call to action for viewers to find the World Poker Tour show on GSN while featuring both brands on one website
The two companies - who signed a deal in 2007 to air Season VI of the World Poker Tour (WPT) on GSN- have taken their partnership online, aligning their business objectives and consumer offering with the launch of a new website, www.WPTonGSN.com.
The new site provides a built-in call to action for viewers to find the World Poker Tour show on GSN while featuring both brands on one website. www.WPTonGSN.com delivers new information each week tailored to the final table airing on GSN, taking fans beyond the 2-hour show to experience with behind-the-scenes footage, player history, archived WPT Live Updates, statistics, as well as unique GSN content offerings.
The site also features exclusive previews, show clips, a GSN channel locater, airdate schedules, episode guides, announcer biographies - including new hostess, Layla Kayleigh - and complete Season VI WPT details. Additional content and features will become available as the WPT season premieres on GSN.
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