Red Knot has appointed a new chairman, Robin Chhabra, to join the PR and communications agency specializing in sports, sports betting, and iGaming in the U.S., UK, Europe, Asia, and worldwide.
Chhabra is currently President of Tekkorp Digital Acquisition Corp and brings his experience of leadership and strategy in the retail and digital gaming industry to Red Knot, which has now established its U.S. base in Austin, Texas just one year after the founding of the agency in 2020.
His resumé includes heading corporate strategy, M&A, and business development at The Stars Group and William Hill, as well as serving as CEO of Fox Bet. Chhabra has been named as one of Gaming Intelligence's 'Hot 50' on four separate occasions and as a 'Power Player' by Sports Business Journal.
Chabbra commented: "I am delighted to join Red Knot as Chairman, especially at such an exciting time for the agency as we grow in the U.S. and worldwide. The U.S. market is seeing exponential growth in the sports, sports betting, and gaming sectors, and many of the companies I meet are crying out for deep specialist knowledge to help craft their communications to consumers, the trade, and to potential investors and acquirers. I have worked with the Red Knot partners on a number of projects, globally and specifically in the USA, and their passion for the industry is infectious. I am excited to help the team continue its growth, both in the U.S. and worldwide."
Red Knot Founder, Andy Clerkson, said: "Robin is one of our industry's mightiest deal makers and no doubt the most connected man in sports betting and gaming. His strategic guidance will help establish Red Knot as the sports betting sector's go-to communications firm."
Red Knot was founded in 2020 by media and industry veterans Andy Clerkson, Rich Thorp, Camilla Wright, and Romilly Evans to bring a fresh approach to PR and communications for the sport, gaming, and betting world. Tom Webb joined as U.S. Head of Operations in 2021.