Earlier in the year, the Colombian operator gained access to Pragmatic Play’s diverse slot portfolio and will offer the supplier’s renowned Live Casino products, having seen a "period of growth and commercial success".
BetPlay customers will be able to choose from an ever-growing collection of Live Dealer products, including its vast Roulette range, Blackjack, Baccarat, and Pragmatic Play’s “Mega” titles such as Mega Wheel, Mega Roulette, and Mega Sic Bo.
"The deal marks further growth across Latin America for Pragmatic Play, with its expansion strategy proving to be effective both locally and across its global operation," highlighted the company in a press release.
Victor Arias, Vice President of Latam Operations at Pragmatic Play noted: “BetPlay is one of the leading operators in Colombia, and having our Live Casino games available with them will be a huge boost for both companies. The relationship between our brands has only strengthened since coming to an agreement earlier in the year, and we are excited to see how our Live Casino products are received.”
German Segura, General Manager at Corredor Empresarial commented: “Pragmatic Play has proved to be one of the best multi-product providers in the industry and their games have been well received by our players so far. Pragmatic Play’s Live Casino offers some of the most popular live casino games on the market, and we expect the collection to resonate with our audiences.”
Pragmatic Play currently produces up to five new slot titles a month, while also delivering Live Casino and Bingo games as part of its multi-product portfolio, available through one single API.