ussian Gaming Week 2021 is set to take place in Moscow on April 27, bringing together renowned experts and industry leaders to discuss the future of the Russian gambling market.
At the event, speakers will talk about tools for working with players and new trends in online marketing used to promote a gambling business. Organizers announced Monday the first three specialists who will speak at the conference: Paruyr Shahbazyan, Roman Bout and Dmitriy Shevtsov.
Paruyr Shahbazyan is the founder of Bookmakersrating.ru portal. The audience of the resource is 350 thousand people, every month it is visited about 1.2 million times. Website publishes reviews of betting shops, market news, forecasts, interviews with industry representatives, research and other materials. Also, online resource helps to resolve disputes between bookmakers and their clients.
In the past, Shahbazyan was a professional betting player. Now he is involved in the development of bookmakers rating, including on foreign non-Russian-speaking markets. He also established the international RB Award. His presentation at RGW will focus on the peculiarities of using loyalty programs in gambling.
Roman Bout is the Managing Director and founder of Quints – a software development company for affiliate marketing. It has won many prestigious awards: in 2018, the company was recognized as the best innovative startup at iGA awards in Macau.
Bout has been working in the online segment of the gambling market for over 10 years. Previously, he held senior positions at Parimatch and MSL. The speaker also acts as a co-founder of SupportLAB – an outsourcing service providing support to gamblers and other services for working with clients of gambling establishments. At the conference, he will cover the topic “Easy money (not): Relations between players and betting providers”.
Dmitriy Shevtsov is the founder of Semantist.ru company that helps to increase business profits through semantics. In 4 years of work on website traffic promotion, together with the team, expert has successfully implemented more than 200 projects. Their clients include Forbes.ru, Reebok.ru, Pegas Touristik, Afisha, Delo Vkusa and others.
Shevtsov is an innovator in the field of large-scale semantics, the inventor of the semantic clustering technique, and the author of specialized educational courses. As part of the event, the speaker will make a presentation: "Free traffic and regular mass media type audience for gambling and betting challenges".