aming Innovation Group (GiG) have had a successful turnaround over the last year. Coming into 2021 the business is seeing momentum with additional opportunities to deliver long term shareholder value. To take advantage of those opportunities GiG has decided to issue a subordinated convertible loan of EUR 8.5 million to two Nordic investment funds Formue Nord A/S & Symmetry Invest A/S.
GiG sees a very strong market development for its target customer base as regulation and digitalisation of the gambling industry drives demand and will use the proceeds from the convertible loan to expedite revenue generating activities and enhance future growth. Using a strict capital allocation framework the funds will be used across a range of projects such as the continuing development of its omni-channel offering across casino and sportsbook, increase the long term speed to market facilitating the sales pipeline and move toward more aggressive growth in Paid Media along with the potential to act in the M&A space within Media Publishing department.
Richard Brown, CEO of GiG, explains: Over the last 12 months GiG has simplified our business around our core B2B offering with significant growth in revenue and EBITDA for the first 9 month of 2020. As we are seeing continued expansion opportunities on all our 3 business segments we wanted to strengthen our cash position to be able to take advantage of those opportunities. We are happy that GiG is now in a place where we can attract capital from institutional investors on competitive terms to accelerate the business further.
Rasmus Viggers, CIO of Formue Nord commented: We have been following GiG for a while and have been impressed by the progress in the business over the last year. We are happy that we are able to support GiG with a flexible finance solution that is setting GiG up for further growth in the years ahead.
The term of the loan is 30 months and the loan can be converted at a share price of NOK 15, a 23% premium to the last closing price on Oslo Børs. The interest is 8% per annum. The loan is subordinated to the Company’s SEK 400 million bond, and payment of interest and any repayment on the convertible loan are not allowed before all obligations under the bond is repaid in full. The bond has maturity on 28 June 2022, and Nordic Trustee has approved the convertible loan structure as per the bond terms.