itro and Tecnalis have been maintaining one of the longest and most fruitful collaborations in the gaming industry. The gaming provider has been a member of Alira, Tecnalis' online casino management, platform for years, and together they have managed to grow significantly in the Spanish-speaking market.
After years of consolidation, the European gaming provider said it is focused on two objectives: the digitalization of its offer and its globalization strategy, in which Latin America is of paramount importance, and where they hope to replicate the success achieved in the land-based market, according to the company. Zitro has been adapting its video bingo and video slot games for the online environment, so that all users can access them from any device.
Tecnalis has integrated the entire catalog of Zitro games in Alira, thus ensuring that its offer reaches all users of its casinos. Already established in Spain, Tecnalis is focusing on America, where Zitro's portfolio is very well received by operators and players alike, according to the company.
The history of both companies goes back several years. Zitro was one of the first providers integrated into Alira and Tecnalis increased the provider's presence in the leading casinos in Spain. The seamless collaboration between the technical teams of the companies allows the operators - and therefore, the players - to enjoy the best Zitro games in a safe, reliable and fast environment as the one guaranteed by the Alira platform.
In regards to the relationship with Zitro, Alejandro Serrano Zaera, COO of Tecnalis stated: “When you have a partner like Zitro, everything is simpler. The relationship with its team has always been spectacular and we are convinced that, now that we both agree on the importance of Latin America, we will be able to consolidate our position as the leading platform in that market with the best offer from a leading supplier. We have common interests in important markets such as Mexico, Spain, Brazil or Argentina, and we know that together we are in a position to offer the best possible product."
Sebastián Salat, CEO of Zitro said: “The pandemic has acted as a catalyst for technological change and, with it, for digital commerce and gaming. At Zitro, we are investing more than ever in the development of our digital division, sensitive to the cultural change that was already taking place but that the pandemic has accelerated. This is why it is so important to work with online platforms and operators that have the same determination, commitment and objectives that we have. Among the first is, without a doubt, Tecnalis, with whom all the projects we have undertaken together have been counted as successes.”