International edition
September 18, 2020

Wagering on professional esports is currently legal in at least seven U.S. jurisdictions

GameCo launches esports betting brand, iGameCo

GameCo launches esports betting brand, iGameCo
“iGameCo is the culmination of years of research and development in combining video games and esports for regulated casinos,” said Blaine Graboyes, Co-Founder and CEO of GameCo.
United States | 08/10/2020

Las Vegas-based gambling company GameCo has announced the launch of iGameCo, a brand focusing on the company’s efforts in esports betting and skill-based iGaming.

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ameCo has announced the launch of iGameCo, a new brand that highlights the company’s activities across esports betting, skill-based iGaming, and Video Game Gambling for regulated mobile casinos and sportsbooks across the United States and abroad.

iGameCo launches with three offerings: skill-based iGaming, esports betting, and Freeplay Gambling. 

iGameCo is planning to release skill-based iGaming products across many player-favourite categories, spanning Match 3, spot the difference, and sports. The company has already established distribution agreements with industry leaders, such as ReelPlay and G.games, for broad release of iGameCo games. 

Through its partnership with ReelPlay, iGameCo will release games to top online casinos in Europe. The company has also partnered with G.games, a multi-award winning games supplier focusing on highly entertaining and innovative games.

In addition to online Video Game Gambling, iGameCo offers the only full-service esports betting solution specifically built for the North American sports betting market. With the increased interest in esports wagering, iGameCo combines the premiere esports data platform created by Berlin-based GRID with a desktop and mobile frontend and offers odds and trading for regulated esports betting. iGameCo provides all the necessary tools for sportsbooks and casinos to capitalize on the growth of esports wagering, which is estimated to generate $17 billion in handle in 2020. Wagering on professional esports is currently legal in at least seven U.S. jurisdictions and expect that number to rise as sports betting becomes legal in more jurisdictions. iGameCo has several partnerships and programs that will be announced in coming weeks.

“iGameCo is the culmination of years of research and development in combining video games and esports for regulated casinos and we’re proud to bring our leadership in land-based Video Game Gambling to digital casinos and sportsbooks,” said Blaine Graboyes, Co-Founder and CEO of GameCo. “We invented the first-ever skill-based games for retail casinos and now we’re expanding the category to bring this experience to regulated gaming markets worldwide, providing casinos with the products to attract and monetize the next generations of customers.”

GameCo recently received a Casino Service Industry Enterprise License from the New Jersey Division of Gaming Enforcement, allowing the company to bring its diverse portfolio of esports betting, skill-based iGaming, and Video Game Gambling products to New Jersey casinos and sportsbooks. GameCo is also licensed in Nevada and other leading regulated markets in North America and Europe, setting the stage for iGameCo to quickly become a leader in the rapidly expanding iGaming and esports betting markets in the United States.

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