3 Interactive has launched Blitzbet, a new on-line sports betting and gaming brand. Blitzbet is presently available, during a soft launch period, in a limited number of jurisdictions. The company is offering users a free bet with its National Hockey League product in relation to the launch.
Blitzbet has partnered with the experienced and international platform provider, Amelco UK Limited, through which it will offer customers a global suite of sports betting products, features and markets with a key focus on the major North American sports as well as internationally popular sports such as soccer, tennis, and many others.
In gaming, Blitzbet has access to over 1,000 games from leading games providers including Evolution Gaming’s Live Casino.
Blitzbet intends to differentiate itself from the competition through its partnership with Dan Bilzerian and future partnerships with other celebrities and influencers. Mr. Bilzerian has an attractive global following of more than 50 million followers across five major social media platforms. The demographic of Mr. Bilzerian’s followers is concentrated in the category of males aged 20-40, which aligns to the demographics prevalent in the online gambling space, and which the Company expects will give the Blitzbet brand immediate and material reach.
The key component of this strategy is access and awareness to customers and delivering a materially lower “cost per acquisition” than the industry average and creating a much higher return on investment.
Chris Neville, Chief Executive Officer at i3 Interactive said, “The Company has been working diligently to launch our Blitzbet.eu product with the restart of the NHL, NBA and MLB. We think there is no better time to launch a sportsbook and online casino product than the present given the current worldwide demand of sports fans.” Neville also said, “We have some of the most experienced C level executives world-wide and they have created a product in my opinion that will create a much better user experience and product offering.”
The Company also has plans to offer free contests that will allow their customers to win exclusive experiences with Dan Bilzerian. Neville also said that “Dan’s brand is so strong worldwide as he’s one of the fastest growing celebrities online with over 55 million followers. We are putting the Company in a great position to achieve long term success.”