International edition
December 04, 2020

As part of its "Summer Showdown" campaign

Inspired creates Centurion MegaWays and Reel Kings Megaway battle

Inspired creates Centurion MegaWays and Reel Kings Megaway battle
Inspired's Summer Showdown Marketing campaign launched last week on LinkedIn and Twitter.
United Kingdom | 06/16/2020

The campaign pits two of the company’s legendary slot characters against each other—Centurion, which has over 2.5 billion lifetime plays, and Reel King, which has over 3 billion lifetime plays— by creating the ultimate battle between two franchise blockbusters to decide who will be crowned the Summer Showdown Champion.

I

nspired Entertainment has come up with a compelling marketing campaign to promote two interactive games launching at the end of June 2020: Centurion MegaWays and Reel Kings Megaways.

The campaign pits two of Inspired’s legendary slot characters against each other—Centurion®, which has over 2.5 billion lifetime plays, and Reel King®, which has over 3 billion lifetime plays— by creating the ultimate battle between two franchise blockbusters to decide who will be crowned the Summer Showdown Champion.

The campaign not only shines the spotlight on these very popular brands but also celebrates that they are NOW tied to a hugely popular mechanic, Megaways.

Inspired’s Summer Showdown campaign engages potential and existing customers in the battle on social media by asking people to vote for their favorite character: Centurion or Reel King.

"Reminding customers how much players love these characters, the Inspired’s Summer Showdown campaign builds excitement for the launches of Centurion Megaways and Reel Kings Megaways, as it promotes that these proven brands are now tied to one of the most popular mechanics," the company explained. "The campaign delivers the message that these games are sure to be winners."

Inspired's Summer Showdown Marketing campaign launched last week on LinkedIn and Twitter.

 

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