BM announced it made a donation of 20 million Philippine pesos to the Philippine General Hospital, National Kidney and Transplant Institute, Lung Center of the Philippines and Research Institute for Tropical Medicine.
The donation was coordinated by the PAGCOR - Philippines Amusement and Gaming Corporation and will allow these hospitals to buy medical equipment useful to help the Philippines fight the virus.
FBM management is working to anticipate challenges and provide quick answers to the circumstances dictated by the context. The brand is concerned with the evolution of COVID-19 and, when facing the first signs, activated hygiene and health measures to the highest level following the World Health Organization recommendations. The home office was also applied to all the professionals that can perform their role remotely.
The Philippine Amusement and Gaming Corporation received a letter from FBM expressing the brand's concerns about this pandemic and then coordinated the distribution of the funds to the four hospitals referred.
"Caring is one of our main values as a brand and we take it very seriously when it comes to our people, our clients and our games. We could not step aside from this cause. The Philippines means so much to FBM as a nation that we could not ignore its people when they need us the most," said Rui Francisco, founder of FBM.
Rui Francisco also explains the focus of this action. "We chose the hospitals to make our impact in the community because we know that their professionals are some of the heroes in this daily battle against the virus and they must be properly equipped to take care of us”. The FBM founder continues with a message to the brand´s team:” I also had the opportunity to send a direct message to all of our workers, but I want to make a public note to recognize and thank them for the commitment and collaboration revealed in this challenging moment."