fter announcing its Latin American Technifying Tour earlier last month, BtoBet is keen to maintain its momentum also in the African market. The leading platform provider’s Technifying Tour in Africa will take it to the most popular and anticipated iGaming events and conferences that will take place locally throughout the year.
Sabrina Solda, BtoBet’s Chief Marketing Officer, said that Africa is a fascinating market, that is constantly evolving and bridging the gap to the more mature scenarios. “Whilst most still consider the African iGaming context to be in its embryonic stage, this is a market that is set to make quantum leaps in the short to medium term.”
“BtoBet is widely considered as a gateway for operators to enter the African market, boasting a strong presence across the vast majority of the local regulated markets, and putting at its partners’ disposal advanced yet adaptable technological solutions that allow licensees to deliver an optimal betting experience despite the technological challenges that the scenario offers. Through this Technifying Tour we aim to further maximize and cement our position in the continent,” she added.
Amongst other events BtoBet is set to attend Sports Betting East Africa (SBEA) in Uganda, Sports Betting West Africa (SBWA) that is set to take place in Nigeria, the Gaming Expo Francophone Africa (GEFA) in the Ivory Coast, and South Africa’s ICE Africa.