International edition
August 22, 2019

On Thursday, August 15

Iowa’s Lakeside Casino to open William Hill sportsbook this week

Iowa’s Lakeside Casino to open William Hill sportsbook this week
Lakeside Hotel & Casino is located off I-35, Exit 34 in Osceola, Iowa, just south of West Des Moines. It marks the fourth sports betting partnership for William Hill US in Iowa.
United States | 08/12/2019

Construction on the new sportsbook is currently underway and guests and bettors will have access to the bookmaker’s mobile app, kiosks, and InPlay wagering menu.

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illiam Hill and Lakeside Hotel & Casino, an Affinity Gaming property, announced last week their plans to open a new William Hill Sports Book on the lower level of the casino on Thursday, Aug. 15.

The new sportsbook will be visible as soon as guests step off the escalator and will feature fourteen 65-inch viewing monitors with 4K LCD displays and two 86-inch viewing monitors with 4K Ultra HD displays. Sports fans looking for comfortable places to watch the games and events with friends will be at home in this newly renovated space. The sports betting facility will be open seven days a week.

The grand opening celebration will kick off on August 15 at 11:30 a.m. CT with a ribbon-cutting & check presentation ceremony. Joseph Reynolds, a WWII veteran residing in Clarke County, will place the ceremonial first bet officially opening the sportsbook for wagering at 12:00 p.m. CT.

“Our new sportsbook at Lakeside Hotel & Casino expands our long-standing partnership with Affinity Gaming,” said David Grolman, President of Retail Operations for William Hill US. “We have operated their sportsbooks in Nevada for many years and look forward to providing exciting new experiences to resort guests and sports fans in Iowa.”

“We are partnering with William Hill to provide our guests with an exciting entertainment experience for football season and beyond,” said David Monroe, VP & General Manager for Lakeside Hotel & Casino. “William Hill has long been the gold standard for sports betting and we look forward to partnering with them as soon as we are able to take the first bet.”

As part of the grand opening, all William Hill new member account signups at Lakeside Hotel & Casino from August 15 to September 28 will be entered to win a $10,000 sports dream vacation to any sporting event in the continental United States during the upcoming year.

In addition to the $10,000 sports dream vacation, all new member account signups will receive a Bet $50, Get $50 offer.  

To continue the grand opening celebration, Lakeside Hotel & Casino will host public Meet & Greet events with the following sports legends:

  • Priest Holmes, retired running back for the Kansas City Chiefs

August 17 | 2 – 4 p.m. CT

  • Andre Dawson, Hall of Fame outfielder for the Chicago Cubs

August 24 | 2 – 4 p.m. CT

  • Dan Hampton, Hall of Fame defensive tackle for the Chicago Bears

September 1 | 2 – 4 p.m. CT

Lakeside Hotel & Casino is located off I-35, Exit 34 in Osceola, Iowa, just south of West Des Moines. It marks the fourth sports betting partnership for William Hill US in Iowa. Other confirmed locations William Hill will operate when sports betting launches include casinos in Des Moines, Bettendorf and Waterloo. The company is currently hiring for more than 50 local positions in that state.

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