Borgata Hotel Casino & Spa announced Tuesday the introduction of its new digital sports betting platform BorgataSports.com, offering an array of striking features available on desktop and for download on iOS and Android devices.
With this launch, Atlantic City's most profitable casino hopes to capitalize on the strength of its brand name.
"We are excited to launch BorgataSports.com," said Marcus Glover, President & Chief Operating Officer for Borgata Hotel Casino & Spa. "With our customers in mind, we have delivered the ability for existing BorgataCasino.com and BorgataPoker.com account holders to use their current credentials to sign in and access all platforms, allowing for a seamless transition between products."
The platform will offer the ability to place live in-game bets, daily boosted parlays across multiple sports, multiple deposit methods and a risk-free first bet of up to $250 Real Cashback.
The BorgataSports app has arrived! Now you can place sports bets at Borgata Race & Sports Book AND online anywhere in New Jersey.📱 Download today and place your first BorgataSports online bet! Read more: https://t.co/BWK7tXWaK0 pic.twitter.com/rpDue3BSpm
— BORGATA (@BorgataAC) 14 de mayo de 2019
Last June, Borgata, an MGM Resorts International subsidiary, became the first Atlantic City casino to accept a legal sports wager under new sports betting regulations in New Jersey. The historic wager came just three days after NJ Governor Phil Murphy signed a bill passed unanimously by the State Legislature, creating a regulated environment where licensed casinos may establish legal sports books.
Soon after accepting that first inaugural bet, Borgata launched the playMGM NJ Sports mobile sports-betting app in New Jersey. In partnership with GVC Holdings, BorgataSports.com joins the playMGM NJ Sports app in featuring a full range of U.S. and selected international sports with customers able to sign-up, deposit and withdraw cash directly from their mobile devices from any location in New Jersey.
Borgata recently announced that it began construction of a new venue that will integrate an entertaining bar experience with sports wagering. Adding more than $11 million in development to Borgata's resort, the destination bar will make its anticipated debut this summer.