ast year, Optima was recognized with multiple awards. With what expectations will OptimaMGS present in ICE 2019?
Certainly, the years 2016, 2017 and 2018 have been recognized by the gaming industry and the technology industry worldwide, although at Optima our greatest recognition is the continued growth of all operators that use our player platform and of mutual sports bets and of counterpart.
ICE 2019 will be full of surprises, new functionalities, products and possibilities of expansion to new markets, samples of the continuous technological innovation and investigation of new levels of automation and consolidation as one of the platforms with greater performance and stability in the global market.
Why should retail operators choose this platform over others that are in the market?
Our experience in retail is incomparable. We have solutions that are leaders in the most cutting-edge markets in Africa and Europe. We speak of thousands of points of sale with cashier solutions, iSSBT betting terminals or innovative systems such as iSHOP, fully integrated into the omnichannel solution. Our products are based on the highest technology with infrastructures that allow a low operating cost for a product that competes at the highest levels, always under a single system, which allows to maximize usability and control of the business.
Something that differentiates us is our ability to adapt the solutions to the needs of the operators, down to the last detail, to align the product strategy in a complete and effective way, with a flexibility and commitment that our partners and clients obtain from a technological partner like Optima.
In which countries do you project the highest growth this year and why?
Optima is a global company. This 2019 is a year full of opportunities with new regulated markets. Latin America is showing great potential and we are looking forward to helping operators grow in an industry with so much to go where solvency technology must be of the highest level. We will continue to consolidate our presence in Europe and Africa without focusing too much on the North American market.
What do you consider to be Optima's main milestones in its six years in the market?
We would like to highlight the companies with which Optima collaborates today: IGT, BetFred, Nairabet and Unibet. It is a pride that first-class operators trust Optima and its player platform and sports betting technology to service its operation. Our mission is to provide technological tools and products to operators who want to be leaders in the market through differentiation, aligned with our vision of the organization that we are fully achieving. It has been, is and will require hard work to get here and continue to grow, all our team has a total commitment to the company's goal to continue developing our role in the gaming industry.
What objectives do you propose to achieve from now on?
The objectives of Optima are clear: work so that our operators, current and future, continue to be market leaders.
Optima will be presented at stand N2-310. Those who are interested in knowing more about OptimaMGS can coordinate a meeting directly with the company through this link.