International edition
September 19, 2019

Entering Dota 2 market

Betway strikes deal with Invictus Gaming

Betway strikes deal with Invictus Gaming
The deal marks Betway’s first venture into Dota 2 esports after previously announcing sponsorship of the upcoming CS:GO Major in September.
Malta | 08/14/2018

The online bookmaker has signed a sponsorship deal with esports heavyweights Invictus Gaming for the upcoming Dota 2 professional season, including this month’s The International 2018.

B

etway will have exclusive access to the team for content creation, and the deal will also see Invictus Gaming sport the Betway logo on their Dota 2 jerseys throughout the year-long sponsorship.

The deal marks Betway’s first venture into Dota 2 esports after previously announcing sponsorship of the upcoming CS:GO Major in September.

Invictus Gaming is an extremely well-regarded name in esports. As winners of The International in 2012, IG have attracted many high-profile players since its founding in 2011, including 430, YYF and BurNIng.

Earlier this year, Betway announced five new esports sponsorships, including the CS:GO Pro League, the aforementioned CS:GO Major, as well as sponsoring the Brazilian esports brand MIBR.

Betway’s Anthony Werkman said: "We are delighted to seal this sponsorship deal with Invictus Gaming, which marks our entry into the Dota 2 market.

"A strong brand with a rich history in esports, Invictus Gaming are one of the few teams to win The International, and we are extremely proud to bring them into the Betway family. After seeing incredible success in CSGO, we can’t wait to replicate our market-leading content in Dota 2 through this landmark partnership."

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