International edition
June 21, 2021

Becoming the 12th legal online operator in Colombia

Apuestalo.co obtains Coljuegos license

Diana Blanco, Coljuegos' commercial vice-president, revealed that the company is now part of the legalized online gambling market and shared the results obtained a year after its regulation.
Colombia | 07/03/2018

Royal Betting Solutions S.A.S. signed a 3-year licensing agreement with Coljuegos, Colombia's gambling regulatory body, to operate online gambling.

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resident of Coljuegos Juan B. Pérez Hidalgo announced that the 12th licensing agreement to operate online gambling has been subscribed with Royal Betting Solutions' Apuestalo.co.

"There are already 12 websites offering legalized online gambling: wplay.co, betplay.com.co, colbet.co, zamba.co, codere.com.co, mijugada.co, masgol.co, luckia.co, sportium.com.co, rushbet.coaquijuego.co and apuestalo.co. About 870.000 (May's data) players are already betting online, a 35% rise compared to last month, prior to Russia 2018 World Cup, the executive said.

"This major soccer event has demonstrated online gambling's potential in the country. Since the beginning of licensed websites' operations to this date, Colombians have wagered more than USD 500,000 M, and have made deposits amounting to USD 20,000, on average, through licensed, active websites. We have also observed that the cities where this type of betting is made the most are: Bogotá, D.C., Neiva, Villavicencio, Florencia e Ibagué", he added.

Royal Betting Solutions S.A.S. is a Colombian association of business groups engaging in activities such as construction, trade, and services, which have been together for more than 15 years, and have seen the sports betting segment as an opportunity for business growth.

"We have identified the user's profile of an activity that has been regulated for almost a year now. The analysis carried out shows that 85% of players are men, and 15%, women. Cash is the payment method preferred by a majority of the users (97%) and ages range from 18 to 40. Players can now enjoy a wide variety of games, distributed among 12 operators. We expect to have 17 licensed operators by the end of 2018 in Colombia", Coljuegos' President unveiled.

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