International edition
June 24, 2021

New appointment strengthens company's tech position

Former Microsoft exec joins Better Collective board

Former Microsoft exec joins Better Collective board
Holse's unrivalled experience will help drive the tech company forward.
Denmark | 10/06/2017

Klaus Holse has previously served as President of Microsoft for Western Europe and is currently CEO at SimCorp.


he addition comes shortly after Jens Bager stepped in as chairman of the board, back in August.

Holse brings an unmatched level of experience that will help drive the tech company forward. Beyond his past role with Microsoft, Holse currently serves as chairman of the board for two other tech companies, as well as being the current CEO of SimCorp.

With the addition of Holse to the board, Better Collective aims to propel its innovative strategy even further regarding global technical achievements.

Jesper Søgaard, CEO and Founder of Better Collective said, “We are truly excited to have Klaus join our board. Better Collective has always considered digital innovation as one of its core competences, and Klaus’ expertise will help us develop even further.

“His insights will ensure Better Collective further strengthen its position as the leading international affiliate for the iGaming industry.
Holse, Board Member at Better Collective added, “The aggregator platforms that Better Collective have already built has truly piqued my interest.

“Considering that the company has received multiple industry awards for their innovative digital products, they are certainly leading the pack within the iGaming industry and I look forward to bring some of my experience to help drive this further.”
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