he fully-automated product takes single event accumulators – the hottest trend in sports betting – to the next level, with the most complete and advanced solution for operators and customers alike.
Matt Stephenson, Managing Director at Betgenius, said: “BetBuilder takes the already popular single game acca experience to a completely new level. With a huge focus on UX, the product blurs the lines between pre-match and in-play betting, allowing punters to create their own narrative around any given fixture and to watch that story unfold as the match goes on.”
Ryan Coombs, Commercial Director at Sportcast, said: “We are delighted to announce our partnership with Betgenius and to bring BetBuilder to the market. Thanks to social media the single event accumulator has been born and we now believe it is time for BetBuilder to redefine personalisation and give customers a fresh new betting experience.”