Service allows customers to pick a team of 11 players with a fictional budget of USD 144M

A Bet A launches MegaFan for Euro 2016 tournament

A Bet A is to launch fantasy football into U.K. and Irish retail bookmaking for the first time with the roll-out of its exciting new MegaFan Manager product.
2016-04-26
Reading time 1:15 min
A Bet A is to launch fantasy football into U.K. and Irish retail bookmaking for the first time with the roll-out of its exciting new MegaFan Manager product.

The service will allow shop customers to use their skill and knowledge of this summer's Euro 2016 tournament to pick a team of 11 players with a fictional budget of £100m (USD 144M).

Each MegaFan Manager's £2 stake will go towards a global jackpot, with additional games available at shop-level and among friends in order to decide those all-important bragging rights.

Operations Manager Jason Hardman believes the new game, which runs through Betting Limited's pool betting license and draws on Opta Sports Data, will be a big hit with both bookmakers and their customers.

"Daily fantasy sports games are enjoying huge success online around the world and we're excited to now be able to deliver such a popular product into Britain's betting shops for the first time," Hardman said. "Our aim has always been to breathe new life into those shops with compelling content and we firmly believe a game like MegaFan Manager will not only interest existing customers but appeal to a new generation too. It is a risk-free, plug-and-play product with no fees for our existing customers, and it involves a simple integration for those using other EPOS systems should they want it," he said.

MegaFan Manager, which will be available in around 1,000 shops during the initial roll-out, will be supported in shop with printed coupons and on-screen statistics.

Customers will be able to check how their players have fared at the counter in participating shops or by logging on at www.megafan.bet

If the project is a success, A Bet A has ambitious plans to launch the product full-time ahead of the new domestic season in the U.K., with scope to make it available to online operators and in multi-sport variants.

 

Related topics:
Leave your comment
Subscribe to our newsletter
Enter your email to receive the latest news
By entering your email address, you agree to Yogonet's Condiciones de uso and Privacy Policies. You understand Yogonet may use your address to send updates and marketing emails. Use the Unsubscribe link in those emails to opt out at any time.
Unsubscribe
EVENTS CALENDAR