he agreement sees Spain’s leading online and land-based suppliers joining forces to present international operators with a compelling suite of innovative gambling products and services.
R Franco, which will integrate Mediatech’s IRIS platform and its 1,500 games, will now take a majority stake in the combined entity, with Mediatech’s management remaining in place at their headquarters in Madrid.
The move comes 18 months after the establishment of R Franco’s digital division which has transformed the group’s capabilities and will now allow the new company to become a key player on the world stage.
R. Franco Group CEO Pedro Melendo said: “The acquisition of Mediatech Solutions provides us with a market-leading online platform and the opportunity to further expand the Group’s digital footprint. The Spanish market will be transforming due to regulatory changes in the next few years and Franco’s ambition is to remain market leaders.”
Mediatech Solutions CEO and founder Jessica Ordovas remarked: “R Franco. Group is one of the most respected suppliers in the world and we are excited about the opportunity to work with them. Our omni-channel expertise is unparalleled and this agreement will allow us to continue our track record of success in Spain and beyond. This new joint team has already displayed its ability to innovate in the online space, and it is now extremely well positioned for omni-channel expansion in Spain, Europe, Latin America and Asia.”
Mediatech will gain additional investment enabling it to scale its international operations, which will now encompass offices in Belgrade and Kuala Lumpur. It will also present an opportunity to expand Mediatech’s “Candy” line of connected land-based gaming products.