s part of Jumpman Gaming’s new partnership with Income Access, Jumpman Affiliates, the affiliate programme for the operator’s various B2C brands, will migrate from the company’s proprietary software to Income Access’ affiliate management platform. Since it was first brought to market in 2002, the Income Access software has received multiple upgrades and has also been honoured with numerous industry awards. The platform has won the eGaming Review B2B Award for Best Affiliate Software for the last two straight years.
All of Jumpman Gaming’s B2C products will include Income Access’ Ad Serving product. This state-of-the-art marketing tool provides operators with the ability to manage and optimise their online ad campaigns using sophisticated geo-targeting, time-of-day, browser and other targeting functionality. Income Access’ new mobile software development kit (SDK), which allows iGaming operators to track all aspects of their mobile affiliate marketing campaigns, will also be an integral element in Jumpman Gaming’s white label of the software.
“We’re excited to partner with Income Access and re-launch our affiliate programme on their acquisition-tracking software,” said Anne-Marie Larbie, Operations Director at Jumpman Gaming. “When we focused on expanding our affiliate programme, there was really only one choice when it came to selecting a new platform – Income Access’ reputation in the iGaming industry is that strong.”
The integration of Jumpman Gaming’s affiliate programme on the Income Access software is scheduled to be completed later in June 2015. Once the integration is complete, the affiliate programme will re-launch at the same time.
“I’m delighted to announce Income Access’ wide-ranging technology partnership with Jumpman Gaming,” said Nicky Senyard, founder and CEO of Income Access. “Jumpman is one of the leading B2B providers in the UK online bingo vertical and we hope that Income Access will play an integral role in ensuring the company’s brands stay ahead of the competition.”