hairman of the Macau Gaming Equipment Manufacturers Association (MGEMA), Jay Chun, said the event has attracted “an international-lineup of leaders who will be focusing on key gaming topics and how they impact both established and emerging nations including Japan, Laos, Cambodia, Vietnam, South Korea, Sri Lanka and Macau.”
He stressed that one of MGS’s main features is its “ability to attract VIP junket groups.” This year, five VIP junket groups will be attending the event, namely AC Group, David Group, Heng Sheng Group, Macau Golden Group and Suncity.
The number of companies that joined the event was recorded as having increased by 30 percent over the last year. Enterprises participating in this year’s edition operate in a wide range of sectors, namely gaming equipment, promoters, VIP clubs, casino fixtures & fittings, promotional services, memorabilia, food and beverage, as well as entertainment and performance. Mr Chun added that the exhibition is larger this year, reaching 15,000 square meters.
Director of the Macau Government Tourist Office (MGTO), Helena de Senna Fernandes, said that the Macau Gaming Show provides visitors and companies with a wider perspective on Macau’s gaming industry. “What they do here is introduce people to what Macau has to offer, and that offer goes beyond gaming,” she acknowledged.
At the same time, Ms Fernandes stressed that MGS is also promoting the non-gaming sector developed by casino operators. “We want this type of exhibition to allow people from all over the world to learn more about Macau. It doesn’t have to be all about gaming. So at the same time the non-gaming segment [within casino resorts] is also being highlighted,” she added.
“We’re here with the same purpose as every other junket operator: to promote our brand,” the newspaper quotes exhibitor Heng Sheng Group’s marketing manager, Ridden Wai, as saying. “There are, of course, potential customers. But there’s also the possibility of finding some funding,” Mr. Wai said. “In order to distinguish ourselves, we’ve launched the insurance service against losing bets on baccarat. We’re the only one that has this service in Macau.”
The Macao Gaming Show is organized by the Macau Gaming Equipment Manufacturers Association (MGEMA) and co-organized by the General Association of Administrators and Promoters of Macau Gaming Industry, the Associação de Mediadores de Jogos e Entretenimento de Macau, the Macau Jockey Club, Macauslot, and Macau Yat Yuen Canidrome.
The event also features the Macao Gaming Summit, a conference gathering gaming experts from all over the world. Today, scholars and gaming experts will be discussing the gaming industry’s growth; the impact of society’s change in the industry; how to appeal to the mass market; and innovative strategies to complement customer’s experience in the gaming and hospitality industry.