International edition
September 28, 2021

According to the CEO,“It has been a very solid start” for the young firm

Yggdrasil Gaming H1 update 2014

(Malta).- Yggdrasil Gaming, a dynamic new business venture in the national and remote regulated gaming markets, communicated its highlights for the first semester of the year. The firm is now live with seven operators across fifteen websites and has signed agreements and gone live with LeoVegas, Mr Green, Unibet, Vera&John and Videoslots.com. Its CEO Fredrik Elmqvist made comments on the matter.

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ggdrasil also signed additional agreements with Betsson Group, CO-Gaming (ComeOn!), Leaderbet, L&L Casino, Offside Gaming, Portomaso and Starfish Media with integrations taking place during remainder of H2, and launched four new slot games: Winterberries, Robotnik, Fruitoids and Magic Mushrooms.

Other highlights were:

-RNG games launched now stands at five slot games and twelve lottery games.

-Opened a sales office in Gibraltar to target Gibraltar-based operators.

-New IT and development hub set up in Krakow, Poland.

-Second studio launched in Ukraine.

-Joined the Gibraltar Betting and Gaming Association (GBGA)

Comments from Fredrik Elmqvist, Yggdrasil Gaming’s CEO: “It has been a very solid start to 2014 for Yggdrasil Gaming after signing agreements with twelve operators spread across various European markets. We now have seven operators live across 15 websites, as well as an additional seven integrations currently ongoing. There is a strong sales pipeline with the opening of a sales office in Gibraltar increasing prospects in the jurisdiction, including a number of the most prominent operators.”

Elmqvist continued: “If 2013 was about getting everything operational and launching our first customer, Cherry, 2014 so far has been focused on demonstrating our B2B concept as a scalable model. The company is on track to exceed business targets across the entire operation except the live draw Lotto7 product, the launch of which has been delayed until early Q4 2014. We launched our first slot in Q4 2013 and things have really gone into overdrive since then. With so many big name operators signing early this year, the majority of Q2 2014 was spent preparing for the increased number of partners.”

At the end of Q1, Yggdrasil was a team of five employees working out of a small office in Malta, but now in Q3 the firm doubled that with a new sales office in Gibraltar, a new Polish office and a second games studio in Ukraine. In addition to the increased workforce, a six-figure upgrade of its IT systems means, the firm is now in a position to take the business to another level, scaling up accordingly, commented its CEO.

Major operator Unibet went live in Q3 through dotcom and also through two nationally-regulated markets in Estonia and Belgium. In addition, the company announced that they have just signed Betsson Group.

“Another recent development has seen us join the Gibraltar Betting and Gaming Association (GBGA) and we have decided to support a challenge of the UK’s impending new gambling licensing regime which undermines the right to the free movement of services, added Elmqvist.

“These are exciting times for Yggdrasil with so many new operators joining us over the next few months, as well as new games being introduced and the much anticipated launch of Lotto7. We have a strong belief in our ability to support some of the great names in the industry with some great games,” he concluded.

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