n depth knowledge of the international gaming industry includes account management of betting partnerships on behalf of numerous Premiership football clubs and with Reed Exhibitions (Hong Kong) where he ran the sales and sponsorship team working on G2E Asia.
Commenting on his appointment John said: “ICE is an event which has set new standards in the gaming sector. As someone who headed a team working on a competing event we always looked to ICE as the standard bearer of creativity and excellence. I have joined at a good time and I’m delighted to be able to throw my ideas into the creative melting pot which exists at ICE, a process which I believe to be an important contributor to the event’s success story.”
Kate Chambers, Portfolio Director responsible for ICE commented: “I won’t allow anyone associated with the ICE brand to rest on their laurels and become complacent. Adding new personalities to the team, such as John, brings a fresh perspective and new ways of delivering for our clients. He has a great depth of knowledge, strong contacts in the industry and is a valuable addition to the team as we prepare for ICE Totally Gaming 2014 and our second year at ExCeL London.”