he operator revealed that the six-month period saw it record its highest-ever sales of tickets for The National Lottery, which have risen by 35 percent over the last decade with player numbers up by twelve percent in the last five years.
This boost in sales helped drive direct returns to The National Lottery’s good causes fund over the half-year to a record us$ 1.51 billion, which represented an increase of us$ 54.9 million over the same period last year.
“Camelot has now delivered over us$ 46.1 billion for good causes and paid out over us$ 68.4 billion to players in prize money since The National Lottery’s launch in 1994, reinforcing the company’s status as one of the world’s most consistently successful lottery operators,” read a statement from Camelot.
“Camelot also achieved its target of raising £750 million for the London 2012 Olympic and Paralympic Games from sales of specially-designated lottery games; part of an overall contribution [from The National Lottery] of almost £2.2 billion towards the Games, making it the biggest-ever lottery-funded project to date.”
The six months to the end of September additionally saw The National Lottery pay out a record us$ 2.95 billion in prize money, which means that punters have now benefitted to the tune of us$ 68.4 billion since 1994. Over 3,000 millionaires and multi-millionaires have been created to date including Gillian and Adrian Bayford who scooped us$ 235 million courtesy of a EuroMillions jackpot in August.
“We’ve made a great start to the 2012/13 financial year with The National Lottery good causes and our players benefiting from record payouts,” said Andy Duncan, Managing Director for Camelot UK Lotteries Limited.
“On top of that, The National Lottery played a truly unique role in making London 2012, where almost nine out of ten of our athletes were Lottery-funded, such a stunning success. This was only made possible by the outstanding contribution of our players and they should feel immensely proud that none of it would have happened without them.
“However, it’s important to remember that our strong sales growth isn’t a recent occurrence. It has taken place over a sustained period of time and is the result of us encouraging millions of players to spend small amounts; something we’ve always publicly said is the way we want to do business.
“But we never take success for granted and are determined to build on our impressive performance over the last six months to ensure that The National Lottery continues to be truly life-changing for beneficiaries and winners alike.”