International edition
October 01, 2020

The key aim is developing a socially responsible code of conduct

Social Gaming Association launched last November 16th

(UK)- The Social Gaming Association (SGA) has officially launched with the goal of providing a united voice and a unified set of socially responsible standards for the social gaming industry in order to address concerns of industry detractors and pro-actively educate policy makers concerned about social gaming.

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n addition to the SGA's key aim of developing a self-imposed, socially responsible code of conduct for its members, the SGA's role also includes monitoring key legal, regulatory and commercial developments within the industry; challenging discriminatory legislation against social gaming; educating regulators and other key policy decision makers; and providing a forum for members to openly share opinions and debate issues that affect the industry. The SGA will also support industry focused charitable causes and other socially responsible initiatives.

Membership to the SGA is now open, and those interested in applying can join as one of 5 member classes. The most basic membership is Free, and is available to anyone with an interest in Social Gaming including start-ups, suppliers to the industry, venture capitalists and policy makers. There are also paid membership packages for game publishers, governments looking to gain access to the SGA's real-time information library and for established suppliers to the industry.

Accredited membership provides game publishers with a compliance kite-mark acknowledging that they meet the standards of the SGA. Accreditation will provide publishers, their players and their investors, confidence that the publisher is acting in a socially responsible manor, and that their games meet the standards as set forth by the industry.

Stuart Tilly, Executive Director of the SGA is quoted: “The Social Gaming Association has been established to unify all of the publishers, suppliers, investors and entrepreneurs within the social gaming community as a united front to protect and further the legal, regulatory and commercial interests of this vibrant and dynamic industry.”

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