International edition
October 21, 2020

Over the next 12 months

Rank’s game will be available on Facebook

(UK).- Rank Group has said it intends to make a number of social games available on Facbook over the next 12 months, in response to customer demand. The firm also posted a 3 % increase in gross revenue to us$ 945.7 million for the year ended June 30.

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Although the increasing popularity of gaming via social networks represents both an opportunity and a challenge for its brands, the group remains concerned about the absence of regulation in this sector.

Its interactive arm spent us$ 10 million on UK website development, including tablet and social gaming development.

During the course of 2011/12, Rank achieved 20.8 % growth in revenue from digital media (online and mobile). The fastest growing channel of distribution was mobile media, which increased revenue by 158 % to us$ 11.3 million, with 30 % of its customers in Great Britain playing with its brands on mobile devices.

Rank was awarded licences to operate online and mobile gaming in Spain on June 1, which has allowed the group to establish a licensed brand website offering a range of games. It expects to be able to offer bingo online from the third quarter of 2012/13. However, until online slot games are brought within the licensing regime, the Spanish site is reportedly unlikely to make a material contribution to the group’s results.

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