International edition
June 24, 2021

Luana Maggion, FBM Gaming Marketing Coordinator

“Mexico is a market with potential in Latin America”

(México, exclusive FBM Gaming is a US company with presence in several Latin American countries, Europe and Asia. The importance it brings to the Mexican market was reflected in the latest ELA edition, an event in which it presented its latest releases and its most remarkable games. Luana Maggion, Marketing Coordinator of the company, pointed that the event was a “great success”.


ow do you evaluate the firm’s participation in ELA 2012?
As usual, the participation in ELA 2012 was a great success. We had the chance to presen tour products: the new releases, like Galaxy platform; the games Plus 3, Golden City and Multi Mega HD, among others.

How have you lived the situation set out between the Association of Licensees, Operators and Providers of the Entertainment and Betting Industry (AIEJA) and the Association of Games and Draws Licensees (APJSAC)? I  which was was the quality of visitors reflected?
This exhibition is one of the channels we have in order to present our platforms and games to our customers, in a different way. It was a great investment, because the presentation was carefully prepared. Certainly, we expected to receive them all. HOwever, despite the conflicto mentioned, our participation in ELA was a success.

Which is the position of your products in Mexico?
FBM has a considerable number of games and machines in the Mexican market. We are present in the main bingo halls in the market. Our products have an excellent feedback.

Which are your plans for this market?
Every day the company reaches new numbers. Our evolution is constant. Mexico is a market with potential in Latin America. The opening of new gambling halls seduces all the time. With our quality and innovation, we seek more presence in the country.

In which other Latin American events will you exhibit this year?
ELA brought us a series of business opportunities and possible participations in other Latin American exhibitions. Proposals are being evaluated.

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