otenal is one of the oldest government institutions in Mexico, with more than 200 years of history and tradition, and the acceptance of millions of Mexicans. Modernity and unwise measures have put Lotenal near the precipice, despite current efforts of its administration. Different gaming modalities have emerged, so its sales have fallen considerably.
In a report sent by the general direction of the Nationa Lottery and the Secretary of Economy and Public Credit of the CHamber of Representatives, it is established that between 2001 and 2011 that entity of public assistance suffered losses for us$ 96,6 million, and to keep on operating it requires the same quantity of resources.
During the government of President Vicente Fox, the former Government Secretary, Santiago Creel Miranda, boosted games of chance and granted more than 450 licenses in the whole country to private individuals to set entertainment centers like casinos and bingos. Those betting centres are elegant, comfortable and secure, and people may bet there for hours without any restriction, just the closing time. It contributed to the considerable decrease in sales of lottery tickets at a national level, despite it was he only one legally allowed by the government to conduct games of chance.
In response, the National Lottery reinforced the sale of the instant lottery or “Ráscale”, which in a certain extent helped mitigate the economic crisis of the institution, but then it did not bring the expected results due to the high cost of its materials.
Other measures were taken during Fox administration, such as the sponsorhip of expensive social events that had nothing to do with public assistance.
In 2008, Francisco Yáñez was appointed as the new director of the National Lottery, and he granted Jorge Kawaghi a contract to bring medical service to the employees of the institution. The situation is absurd because the Lottery paid that service although it already counted with its own medical installations and ambulances, but in terrible conditions.
Yáñez was relieved by Miguel Ángel Jiménez, who favoured a Campeche newspaper with institutional advertising and press releases paid in favour of the Candidate of PAN to the governor of the entity, and during his administration, the internal debt of the lottery was incremented because official vendors owe more than us$ 21.8 million.
The current director of the entity, Benjamín González Roaro, proves with documents that, during his administration, the Lottery has improved, because in 2010 it obtained the highest incomes of the last decade. However, those positive actions are not enough to offset the immediate consequences of the deficit.
González Roaro is considered an innovador because he has implemented new lottery draws, that complement traditional ones. He implemented a lottery via cell phone, an online lottery and others.
The problem of online draws, which maybe are the future of Lottery in Mexico, are not accessible for everyone, because they require the access to computers and also because elder people want to see and touch the ticket.
In 2010, the Lottery received from the federal government more than us$ 2.1 million to remodellate the “moro” building and to create a museum and commemorate the bicentenary. None of the projects are concluded yet, and took an investment of more than us$ 600,000.