International edition
September 17, 2021

Ron Babini joins the firm from IGT and Jurate Bitinaite from Bally

Inspired strengthens its global sales team with two appointments

(UK).- Inspired Gaming Group announced the appointments of Ron Babini and Jurate Bitinaite to its global sales team. Ron and Jurate have nearly 25 years of experience in the gaming industry between them and their global sales experience compliments Inspired’s current strategy of internationalisation.


on Babini joins Inspired following 13 years at IGT Europe, which saw Ron progress from Sales Executive to the senior role of Sales Manager for the last 6 years of his career at IGT. Prior to entering the gaming industry Ron’s background boasts both technical and international experience, first as a Ships Engineer sailing around the world and then with 10 years in the optical industry as a Service Engineer and later as a Technical Manager for EMEA.

In his new position with Inspired as Casino Sales Director for Europe, Ron will be focused on distributing Inspired’s server-based electronic roulette and slots products across Europe. Paul Bursnell remains Sales Director for the UK and Asia.

Jurate Bitinaite joins Inspired as Corporate Partnership Manager – Americas, with nearly a decade of operator and supplier experience in the industry, most recently in the role of Regional Sales Manager at Bally. Jurate’s previous role covered product sales in 17 countries and she was also fundamental to introducing many products to new markets, while acquiring strategic relationships for further market penetration. Jurate also won the accolades of Bally’s Top European Representative and Best International Sales Person during 2010.

Jurate brings with her this wealth of international experience and will be responsible for working with Inspired’s distributors on the successful introduction of Inspired’s new server-based casino products to the Americas. A primary part of this role is managing the relationship with Inspired’s distribution partners in these regions.

Lee Gregory, Managing Director of the Casino and Bingo division at Inspired, commented: “We’re delighted to have two well respected sales people in our industry now working at Inspired. It’s a testament to how exciting our company is at the moment that we’re attracting superstar employees. Inspired is known for being an exciting and innovative company but has yet to reach all its potential audience in regions such as Eastern Europe, the US and South America. I have no doubt that Ron and Jurate’s hard work and deep knowledge of the industry will result in some exciting new customer relationships for Inspired and great success for the casino product range they represent.”

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