isitors to the OpenBet stand will be invited to compete for a chance to play darts legend Taylor, and will also be given the opportunity to meet Matchroom Sport chairman Barry Hearn.
Speaking about ICE Totally Gaming, Phil ‘The Power’ Taylor, said: “OpenBet has done a fantastic job at taking our sport and producing a suite of games that not only look great but has strong appeal to the millions of customers that visit gaming websites. We are very proud of this agreement and I look forward to showcasing our games and defending my honour against everyone willing to challenge me at ICE.”
ICE Totally Gaming is the world's most complete gaming exhibition, covering the entire gaming spectrum of betting, bingo, casino, lottery, mobile, online and street. The 2011 event attracted over 20,000 buyers from 126 sovereign states making it the most comprehensive and international gaming expo on the calendar. ICE Totally Gaming 2012 is being held at the Earls Court Exhibition Centre, London and is recognised as the perfect place to discover new gaming solutions, see the latest trends in gaming, learn and network with industry leaders.