he new team leader IGT assists in the conduct of new offerings for LAC, expanding coverage and providing greater local support for the key countries, including Peru. In this edition of the Peru Gaming Show 2011, it presents the IGT Casino Link system, which supports every facet of gaming operations by tying the game devices in an integrated system for managing slot, box board games, marketing, management accounts based cashless, jackpots and bonus configurations, providing the flexibility to implement solutions that operators require.
On the other hand, Joe L. Lopez, CEO of Affiliated Marketing Group (AMG), said that Peru has more than 60,000 machines in operation, with 693 operators of casinos and slot machines in more than 48 provinces, which makes this market a very important target for any manufacturer, even if there are other shows such as Mexico, Las Vegas, Panama and London; 85% of this market will never attend these events, therefore, the contact between the manufacturers and operators is restricted only to 15% willing to travel abroad. Our goal is to bring the Peruvian market to Lima in order to have the opportunity to be exposed to all that the gaming world available.
IGT said with enthusiasm that this event will provide the necessary support and that Peru is one of the key markets with many opportunities. AMG and IGT will participate, this August 11th and 12th, at the event, to be held at the Jockey Convention Center.