International edition
June 21, 2021

At eGaming Review’s B2B Awards 2011 in London

Bet Tracker wins Best Innovation in Sports Betting Software Award

(UK).- Bet Tracker has won the prestigious Best Innovation in Sports Betting Software Award, beating all-comers to the top prize, at the EGaming Review B2B Awards ceremony, held last week at the famous Chelsea Football Stadium.



The EGaming Review judging panel affirmed, “Bet Tracker is one of the most exciting mobile app packages to have hit the market in the last twelve months.”


Kevin Torf, CEO of Bet Tracker, graciously accepted the award and replied, “It is a fantastic achievement for us to be recognised for our cutting edge mobile technology.  Over the past two years, we have worked hard and well in to the night developing the product and having launched Bet Tracker in Europe at the ICE show in January, we are witnessing significant interest in the product. Winning the Award for Innovation is a great endorsement for Bet Tracker, especially as we have developed an application designed for sports books to monetise additional retention; increase their betting activity and customer acquisition”.  


Bet Tracker, who recently announced its major partnership deal with OpenBet, is shortly due to announce more deals in the pipeline.


Steve Cook, European Managing Director of Bet Tracker, said, “We have had a number of favourable meetings with new customers whom we met at the recent EGR Live event in London and our current discussions with some of the major sportsbooks are going extremely well. We are planning to trial and distribute Bet Tracker in the UK market after we have completed the integration process with a few select sportsbooks.”   


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