International edition
September 17, 2021

In Mexico City

ELA opens its doors today to more than 200 local and international companies

(Mexico).- ELA 2011, to be held today and tomorrow at Banamex Center in Mexico City, will attract all the eyes of the gaming sector in Latin America. According to the statement made some days ago by Pedro Galindo, President of Expoazar, "this fourth edition will not only be a success as were the previous ones, it will exceed any of the previous editions.”


This year we will notice the absence of four or five large multinational manufacturers of slots. These absences will be compensated with the participation of major equipment casinos companies on classic games. The opening of the regulators to allow the game of roulette, craps and Sicbo, among others, has taken Mexico to become the market that has experience further development in the five continents," commented Pablo Jara, Expoazar’s General Director.


According to the statement of Jara, today, when the doors open, "visitors will find not only the specific products for Mexican market, but also Class II machines, typical of the casinos of Native American tribes. Representatives of the Central American and Caribbean sector, will see novelties of last generation not found in local or regional exhibitions organized by these geographical areas."


In the morning Banamex will receive the visit of many executives that will gather to participate of the conference EY! 2011, after which they will be invited to visit the exhibition floor at noon, when the official opening takes place.


As can be seen yesterday, during the set up of the stands, the show will have a very professional and neat editing with a strong commitment from exhibitors, who have developed large and attractive stands designed to receive the general public that will gather in Banamex.


ELA 2011 has closet o a hundred of booths and over 200 companies represented. A very large volume that can only be compared with the one seen in the markets such us Las Vegas, London and Buenos Aires.


Regarding some of the novelties for this year, Galindo said: “There is a major event for 2011 edition, which is the participation of Secretaría de Estado de Gobernación de México (SEGOB), which is the Ministry that rules the gaming activity in this country and that will have its own and institutional stand for the first time.”


"Ultimately, ELA is an event completely personalized, something very difficult to achieve in other similar trade shows," added Jara regarding the philosophy that will be reflected in the event. Today, at noon, the traditional ribbon cut ceremony will mark the begining of a new edition of this traditional Mexican exhibition.


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