International edition
September 23, 2021

Agustin Nieto

Atronic appoints new Operations Manager in Mexico

(Mexico).- Atronic announced the appointment of Agustin Nieto as its new Operations Manager for Mexico. He will coordinate all Atronic activities in the Mexican market and will ensure a smooth execution of direct sales contracts of its team and the participation contracts that are closed by Atronic’s partner in Mexico, Nalibic.


n his position as Operations Manager for Mexico, Nieto will be one of the key people driving business and strategy in this market. He will work closely with Nalibic and with Atronic’s senior management in Latin America and will report directly to Marcel Heutmekers, Senior Director for Latin America and Asia.


He has been Marketing Manager at major operators such as Televisa Group, one of the most important operators in the country, and Grupo Ritzio, where he was responsible for all operational, marketing and performance activities.


Nieto’s vast background is a fundamental factor that will allow Atronic to continue offering its clients the highest level of service.


The company also announced that it has added Richard Baldwin to its Board of Directors, effective April 1st. Formerly, Baldwin held executive positions with several gaming companies including Anchor Gaming, IGT, Tropicana Entertainment and as a corporate finance consultant for Herbst Gaming.


From 2004 to 2007, he served as CFO for Shuffle Master Gaming. In the last year, Baldwin has performed as a consultant to TableMAX Gaming and worked on the transaction with Galaxy Gaming.
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