International edition
September 27, 2021

Dayna Patterson, Innovative Technology’s Marketing Executive

“ICE is the perfect way to start the year, catch up with customers and key figures in the industry”

(UK, exclusive interviewed Dayna Patterson, Marketing Executive from Innovative Technology, who talked about the expectations and objectives for the company in ICE, and about the main characteristics of the products that it will launch. She also commented about Innovative plans for the coming months.


hat are your expectations and objectives for ICE?
Innovative Technology are ready and looking forward to ICE 2011. Staff from Innovative Technology and Automated Transactions will be on the stand to introduce our Innovative Payout Solutions to the industry. These reliable, exceptional value solutions have been designed to help alleviate coin hopper starvation and keep machines running. We will of course have our complete range of bank note validators and bill acceptors on display also. ICE 2011 is the perfect way to start the year, catch up with customers old and new and key figures in the industry.

Will the firm launch new products? Which are their main characteristics?
NV11 will have it's international launch at ICE 2011. The NV11 - Validator + Note Float combines a bank note validator with a Note Float, 30 note payout unit. The NV11 has been designed to allow any AWP to add note payout. The NV11 is currently being trialed by some key operators across Europe and consists of the popular NV9 USB note validator and a Note Float payout unit. With a 300 note cash box and the capability of storing a further 30 notes in the Note Float unit for future payout the NV11 can be utilised to give change or prizes.

In your opinion, what will be this edition’s main challenge?
Despite the dramatic effects of the recent recession across Europe I am sure international visitors will flock to London for the shows.  The growth of EAG will no doubt challenge ICE this year, as visitors have to plan the best use of their time amongst both shows.

Which trends do you expect to see this year at the show?
From the pre show press it seems that ICE 2011 will see lots of new product launches this year. ICE always provides the ideal launch platform for new products and this year looks set to be no different.

What are your main projects for the coming months?
Innovative Technology has invested heavily indeveloping new innovative payout solutions over the past few years. 2011 sees the latest of these payout solutions, the NV11 come to the marketplace. ICE and indeed 2011 will see Innovative Technology focus on the new NV11 as more and more manufacturers trial and install the NV11 payout solution.

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