r. English served as Senior Vice President of Business and Creative Development for Las Vegas Gaming from 2004-2009. Before joining LVGI and between the years 2000-2004, English participated in the creation and deployment of several sports wagering innovations: Sports Bet Xpress, a self-service account wagering system for bars and taverns; He introduced VirtGame, a server-based sports betting system; and Rapid Bet Live, an in-game betting platform utilizing algorithms with bookmaker oversight, all which received approval by the Nevada Gaming Control Board.
He has developed global business relationships to include Europe, Mexico, South America and Macau, China and has spoken and lectured on the subject of gaming, sports betting, and lottery worldwide.
CEO Vic Salerno stated: "John creates opportunities. He creates business relationships. He creates wagering content. I am looking forward to working with John and seeing how his projects influence the company in its short term and long term goals."
"I am thrilled that American Wagering has asked me to be part of their management team. Enhancing American Wagering's extensive distribution channels with premier wagering content offered to the industry will be my primary focus. We are in the midst of building some great business relationships that will set the course for the future of this Company," stated English.
AWI recently launched the groundbreaking mobile phone sports betting application, called the Leroy's, through its wholly owned subsidiary Leroy's Sportsbooks. "John English played a significant role in the successful launch of our mobile wagering application. His strategic contribution to our company is why to we continue to be a leader in sports wagering technology," Salerno added.