n addition, Troia will install the sbX Experience Management System, the IGT Casinolink loyalty program and EZ Pay. “I have pioneered many successful technologies in Portugal and today I cannot open Troia without sbX and a majority floor share of IGT's games if I want to stay ahead of the game,” said Jorge Armindo, Amorim Turismo's CEO and president of the Portuguese Casino Association.
Amorim Turismo Group will open the new Troia Casino in Troia, Portugal, a beautiful tourist destination located near Lisbon. This new resort casino will operate just under 230 machines, with 70 % of the games from IGT. Troia Casino will boast state-of-the-art games with IGT's AVP technology. In addition, the casino will install a number of network systems products, including sbX, IGT's Casinolink and EZ Pay.
“We were very excited to work once again with the Amorim Turismo Group,” expressed Ali Civile, sales director of IGT Europe. “IGT has received 70 percent share of the casino floor at their new Troia Casino, and this presence is a testament to the successful relationship we have built together. We are honored that the Amorim Turismo Group has once again put their trust in IGT to create the best player experience for their customers.”
The sbX Experience Management System provides Troia Casino with a library of games through the sbX Floor Manager, including more than 180 international game releases with multi-denomination and multi-percentage capabilities. sbX features the Floor Manager and Analytics modules, which are designed to allow casino operators to administer and monitor game selection to fit their casino’s needs.
“As our players will certainly be from diverse demographics, the flexibility of sbX guarantees us the ability to adapt to the needs of our casino floor as well as to stay fresh day after day,” said Jorge Calado, Troia Casino general manager.
Over 20 different casinos have partnered with IGT for the innovation and technology that delivers results to the bottom line. Troia Casino will be the fifth casino in Europe to install sbX. Additional installations in Europe include Casino d’Evian in France and Grand Casino Helsinki in Finland, as well as Casino de la Vallée and Casino di Venezia in Italy.
The Troia Design Hotel (www.troiadesignhotel.com) opened this year with impeccable attention paid to every detail. The new Troia Casino will complement the hotel with its futuristic design and feel. The grand opening of the Troia Casino will be held during their 2011 New Year’s Gala Party.