International edition
September 27, 2021

More than 520 exhibitors, including 87 from 25 countries outside of the US are expected

Larger-than-life G2E 2010 edition starts today in Las Vegas

(US, exclusive More than 26,000 gaming industry professionals are expected to attend G2E 2010, starting today at Las Vegas Convention Center, to explore innovations in gaming and get a first-hand look at the ground-breaking ideas that will carry the industry into the future. This year, G2E also celebrates its 10th anniversary and a decade of gaming industry achievements with multiple festivities.


lobal Gaming Expo 2010, scheduled for November 16-18, is the gaming industry's premier international trade show and conference event. The 2010 show floor includes four pavilions where attendees can explore top industry trends and experience the latest casino technologies: iGaming, Casino Design, Security & Surveillance and Technology. All of the pavilions are supported by educational sessions within G2E's comprehensive conference program. More than 130 conference sessions will feature more than 435 expert presenters, including gaming industry leaders, financial experts and other industry insiders

Nearly 70 exhibitors will showcase the latest devices such as video lottery terminals, gaming software, hospitality software, LCD monitors, LED screens and a variety of other technologies in almost 25,000 sqm of exhibiting space.

Reed Exhibitions, organizing company of the event, together with American Gaming Association (AGA), faces G2E 2010 with a series of management changes: Tom Loughran is the new show manager, and Courtney Muller has been promoted to the role of Senior VP at Reed Exhibitions.

The main international gaming companies are present with their products and innovations. These are some of the highlights:

The Novomatic product presentation on booth number 2258 at G2E will encompass a selection of the most popular international games, cabinets and solutions. Apart from the renowned high quality slots and multiplayer product range, the firm also presents ssophisticated Octavian jackpots and systems. Visitors will find top star cabinets such as the Novostar SL2 and the Super-V+ Gaminator with the latest Coolfire II multi-game mixes.

Konami Gaming is also present at G2E event with its latest products and trends. Eduardo Aching, Director of International Sales, said: “We are bringing to G2E a series of new and innovative products, and for sure they will call everyone’s attention. Their main characteristic is that they will help our customers in growing their business”.

WMS will display 120 games; its largest ever number of new game themes at G2E, including the first games utilizing the next generation CPU-NXT 3 Operating System; The Godfather and Yahtzee New Premium Games, coupled with WMS' Foundational Technologies such as The Great and Powerful Oz, The Price is Right, The Ultimate Show, Monopoly, Around the Globe and Attack from Mars.

Bally Technologies is showcasing its iVIEW networked products. Great applications are being delivered on both the traditional  iVIEW display, as well as the game-changing iVIEW Display Manager (DM), with its picture-in-picture-style technology. The firm is exhibiting these applications, including DM Tournaments, which enables casinos to instantaneously turn sections of their floor, with games from multiple manufacturers, into tournament games.

Visitors will also get to see U-Spin Bonusing on iVIEW DM. “G2E 2010 promises to be our most innovative and technologically advanced show in our company’s 78-year history,” said Richard Haddrill, Bally Technologies’ CEO.

Besides, FutureLogic is displaying a live demonstration of its PromoNet Coupon Solution. The real-time, hands-on demo will showcase the ease-of-use, flexibility and cost-effectiveness of the PromoNet solution on gaming machines from Aristocrat Technologies, IGT, WMS Gaming, Atronic and Spielo, Bally Technologies, Konami Gaming and Novomatic.

At booth 1710, Multimedia Games is displaying its widest ever range of games and products that address Class II, Class III and video lottery terminal (VLT) markets. 56 unique titles (and 104 total units) will be exhibited.

Additionally, IGT will bring the latest in video poker games. The new Build A Wheel Poker game is positioned to be the next generation of the wildly successful video poker wheel games. It will also introduce its Player Affinity Suite, bringing strong, recognizable brands to the casino floor, including Ringling Brothers and Barnum & Bailey, Wild Bill and Slingo. The firm also presents Star Wars Droid Hunt, which allows for simple game play, multiple bonus opportunities, frequent feature activity and sustainable game sessions.

Aristocrat Technologies has more than 200 games on display in its booth number 1210. The firm reveals player-driven new game categories that capture player attention, increase the excitement on the casino floor and have the potential quickly grow operator profits. It also shows the advanced technology of Mega Pay, Remix and Win Your Way, as well as new math models, the VERVEhd, Viridian WS and Vii cabinets and new modules for the Oasis 360 system.

The Gaming Standards Association is also present at the event, driving innovation with its award-winning standards, at booth number 2192. It will also present two panel sessions within the conferences that will take place during the exhibition.

Other leading companies that are participating with their latest innovations are: Gemaco, Interblock USA, Konami, TCS, EZ Mix, COECSA-Grupo Cattan, Ainsworth, Slot-Tickets, Naipes Fournier/Bee, Rye Park Gaming, Crane Payment Solutions, Merkur Gaming, Alfastreet, Suzo-Happ, Copag, Cadillac Jack, MEI, Dallmeier, Digideal, Nanoptix, GPI, Aruze and Atronic.

Nearly 40 companies exhibiting the latest products and innovations in gaming will offer exclusive show specials to Global Gaming Expo 2010 attendees. The specials are only available at G2E and range from free samples to discounts on gaming products and services.

Frank J. Fahrenkopf, Jr., president and CEO of the American Gaming Association, said: "The G2E 2010 show floor is the perfect place for gaming professionals to discover the newest products and innovations that will help them maintain their competitive edge in a constantly evolving marketplace."

What is your opinion about this article?
  • I like it
    0 votos
  • I don't like it
    0 votos
  • I have not thought about it
    0 votos
Leave your comment
Newsletter Subscription
Subscribe to receive the latest news and updates
Enter a valid email
Complete the captcha
Thank you for registering to our newsletter.
Follow us on Facebook